About
This webinar focuses on how digital transformation and rapid changes in the marketing space lead to new challenges not only for businesses, professionals and graduates; but also for training providers and program managers. Considering the increasing demand for new digital skills and the current skill gap, we will discuss how these challenges can mean new opportunities for training providers. For training providers, answering this demand requires offering up-to-date and relevant certifications. We’ll also talk about how DMI partnership can help training providers and program managers to:

- Create, offer, and maintain digital marketing certifications/programs and content using a reasonable amount of time and resources.

- Maximize partnerships with industry experts to respond to changes in the marketplace, and keep certifications relevant, up-to-date, and applicable

- Upskill and certify trainers

- Provide students and trainers with large variety of relevant resources and teaching materials
Presenters
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Digital Marketing Institute
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Ezgi Ada
Partner & Growth Academy Director at Next Big Thing (NBT)
NBT is the leading training provider institution in the fields of digital and growth marketing in Turkey. As Growth Academy Director at NBT, Ezgi Ada creates and delivers digital and growth marketing courses to businesses, accelerators, and individuals in collaboration with Digital Marketing Institute (DMI), as part of NBT’s partnership with DMI. As a Growth Marketing Consultant, she also orchestrated the global growth journey of more than 30 tech and fintech companies, in addition to her acceleration and mentorship roles at London & Partners and Endeavour.
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Alex Tierney
Global Partner Account Manager - Digital Marketing Institute
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Céili O'Connell - Digital Marketing Institute
Head of Global Training Provider Recruitment
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