Turning challenges into opportunities: How ButcherBox navigates market uncertainty with a customer-first mindset

In times of economic uncertainty, flexibility and trust matter more than ever. Join us for a fireside chat with Mike Kumlin, Senior Manager Marketing Technology at ButcherBox a meat delivery subscription brand, as we discover how ButcherBox uses quiet, strategic communication to strengthen customer trust, even during major disruptions. Learn how their data-driven, values-based approach fuels resilience, adaptability, and growth in uncertain times.

What you'll learn:

✅ How to use data and values to guide decisions to protect the customer experience

✅ Transparency vs. discretion—when touse each to strengthen trust

✅ How flexible models and retail expansion can drive resilience and growth

✅ Tools to keep messaging consistent acrossall channels



Agenda

12:00 PM – Welcome and introduction

12:10 PM – Fireside chat with Mike Kumlin

12:40 PM – Live Q&A

12:55 PM – Closing remarks



This is a great opportunity to gain real-world insights and ask questions directly.