Many organizations store large, infrequently changing assets like videos, images or large binary files on cloud provider networks for easy access. While this is more efficient and scalable than on-premises storage, any time an asset is fetched from the original server, an egress fee (or “egress tax”) is incurred. These egress fees can quickly add up and become a significant cost that is usually miscalculated or ignored during budgeting. Cloudflare’s Cache Reserve helps minimize egress fees by reducing unnecessary origin egress and optimizing cache hit ratios.