Black Friday Cyber Monday is the most important trading period of the year for many brands, and agencies play a critical role in helping their clients prepare, execute, and optimise for success.

Our BFCM Readiness Series is designed to equip agency partners with the latest strategies, product capabilities, and best practices to maximise revenue and deliver exceptional customer experiences throughout peak season.

Whether you're building your clients' BFCM plans or looking to refine your approach, these sessions will help you stay ahead with practical guidance from Klaviyo experts.

In this two-part series, we'll cover:

Session 1: Preparing for Peak

• BFCM planning and campaign readiness
• Deliverability best practices to maximise inbox placement
• Audience preparation and key product capabilities
• Practical recommendations to ensure clients are set up for success before peak begins
  
  

Session 2: Driving Peak Performance

• AI-powered strategies to work smarter during BFCM
• SMS, WhatsApp and RCS tactics to maximise engagement
• K:Service and post-purchase experiences
• Reporting, optimisation, and key metrics to monitor throughout the season
  
  

What you'll walk away with:

• A practical BFCM playbook you can apply across your client portfolio.
• Proven strategies and product best practices to help clients maximise performance during peak trading.
• Live walk through of key Klaviyo capabilities and how to apply them in real-world BFCM scenarios.
• Actionable recommendations you can implement immediately to drive stronger results this season.
  
• And all resources to help you be successful
  
  

Join us to ensure your agency - and your clients- are ready to make this BFCM your most successful yet.


Remember to register for both dates!