Shop Local Win Big - SMART Loyalty for Towns and Cities

Rewarding people for shopping local right now is such an important message. There is now a way to do this without the need for any loyalty card or smartphone apps.

Mi Rewards is a new payment card-linked loyalty programme that automatically rewards people for spending money in the local economy. The data from the programme enables towns and cities,for the first time, to understand how their customers interact with different businesses, organisations and transport options.

This short webinar will enable you to understand the benefits of this new approach to place-centred loyalty, understanding customers and how this can be used to better measure the impact of different initiatives.