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How effective is LinkedIn as a marketing channel?
About This Webinar
LinkedIn has become a key channel for B2B marketers but few people are using it as effectively as they could. This seminar will show you the techniques, the content platforms and the strategies to improve your LinkedIn performance
Agenda
- Why LinkedIn Works as a B2B channel
- Marketing on LinkedIn: What works?
- Maximising LinkedIn as a broadcast platform
- Case Study: How payment provider ACI targeted CTOs at tier 1 banks through LinkedIn
- Research study: The principles of marketing in a recession for B2B brands
Who can view: People who registered for the webinar only
Webinar Price: £42.00
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