Class Actions on The Rise: Cookie Compliance Risk Analysis Is Changing

Your dealership’s website may be exposing your dealership to significant litigation risk—and you might not even know it.

In this high-impact national webinar, Brad Miller from ComplyAuto is joined by Matt Pearson, partner at Womble Bond Dickinson to discuss the rapidly evolving legal landscape around cookies, pixels, and tracking technologies. Matt is a nationally recognized litigator with experience defending hundreds of class actions related to tracking technologies.

Class actions are on the rise. Learn the latest litigation trends, including CIPA, CCPA, UDAP, and other claims, with a focus on the massive increase in class-action claims targeting faulty or deceptive cookie banners. Brad and Matt will also discuss how you can ensure that your banner is legally adequate - and that you are obtaining consumer consent, making proper disclosures, and ensuring that your privacy policy and other disclosures are informing consumers and protecting your stores.

Consumer consent related to analytics and retargeting technologies can have a real-world impact on your stores. Learn how to identify and reduce the risks your dealership is facing by gaining a deeper understanding of the current litigation and regulatory landscape.

Join ComplyAuto and Womble Bond Dickinson to ensure your dealership’s consent tools aren’t just “checking a box”—putting you directly in the crosshairs of regulators and plaintiffs’ attorneys alike.

What You’ll Learn:
✅ The latest in cookie banner class action litigation and what makes dealers an easy target
✅ Best practices for compliant consent tools—and why most banners aren’t enough
✅ How cookie tracking intersects with cross-context behavioral advertising and state privacy laws
✅ Real-world litigation examples and actionable strategies to lower your risk now

Being forewarned is being forearmed. Prepare your websites and learn how to protect your stores. Seats are limited—register now and safeguard your dealership.