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Lots of businesses and organizations are scurrying to set up online communities following the pandemic, but very few genuinely know why. This is one of the main reasons online communities fail. Learn how to plan your community's strategy based upon a clear of vision of WHY you want to do it in the first place. WHY would your company benefit from one? WHY would your customers come? How do you measure success? What engagement and content tactics will work? IT all revolves around your WHY!
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Nick Emmett
Community Manager, FinancialForce
Nick is currently the Community Manager for the FinancialForce Community, helping customers and partners of the #1 ERP on Salesforce to be wildly successful with their apps by connecting them to each other, FinancialForce experts and a ton of great content.

Nick has worked in the online community industry for 7 years, starting out by introducing an internal community at one of the UK's largest general insurers and more recently having built and grown the FinancialForce Community to a membership of over 20K users.