Building an online community is a large-scale change management initiative and a reflection of your organization’s digital culture. What happens when your organizational culture is not as diverse or inclusive as it should be?
How do you manage the user experience’s balanced against strategic priorities or societal pressures?
This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience.
• Learn elements of change management
• Review DEI principles
• Tips on managing member experience balanced against strategic priorities
• Build equitable experiences for your members
Ashleigh Brookshaw, M.A. is a detail oriented and digital change enthusiast with expertise in online community engagement, cultural & transformative change management through DEI, and strategic digital marketing communications to drive business...