Customer reviews contain a treasure trove of information but many retailers still only use them on product display pages. In this webinar, we will show you how to get the most out of your (and your competitors) customer reviews by making customer review data a central part of your strategic planning. Specifically, we will discuss
how innovative brands use reviews to actively listen to and engage their customers.
the three tiers of action for reviews: short-term adjustments to product display pages, mid-term marketing positioning changes, and long-term roadmap planning to eliminate product line redundancy and prepare for future launches.
actionable ways to use product reviews to make smarter tactical and strategic decisions
• Gautam Kanumuru, Co-Founder/CEO, Yogi • Allan Dick, Co-Founder, CommerceNext