Recorded

Unlocking Zero-Party Data with Loyalty

Recorded
ABOUT THIS WEBINAR
As demands for greater internet privacy and data protection ramp up, third-party data will become significantly less impactful. By investing in a loyalty program, brands can offer shoppers a clear incentive for intentionally sharing their personal information, i.e. zero-party data. This session will empower marketers to use loyalty to gather zero-party data and effectively overcome the crumbling (third-party) cookie.

Our panel of retail experts will discuss:

• The messaging and offers that drive loyalty
• How to make your highest value customers your best brand advocates
• The impact of improved loyalty on the brand

And much more!

SPEAKERS:

• Matt Powell, Chief Technology Officer, FTD
• Andrea Moore, SVP Digital, E-Commerce and Consumer Insights, NEST New York
• Sunil Kaki, EVP of Marketing, Openfit & Beachbody
• Jordan Gutman, GM Loyalty, Yotpo
• Moderated by Allan Dick, Co-Founder, CommerceNext

Sponsored by Yotpo
ADDITIONAL INFO
  • When: Eastern Time (US & Canada)
  • Duration: 1 hour
  • Price: Free
  • Language: English
  • Who can attend? Everyone
  • Dial-in available? (listen only): Not available.
FEATURED PRESENTERS
HOSTED BY
ATTENDED (106)
  • 1602601426-0b175744e95bea3d
  • 1594833599-14df19b90eb94692
  • J
  • J
  • B
  • W
  • A
  • E
  • M
  • 1584645556-fb91545693ab4f9c
  • K
  • A
  • A
  • 1584646624-6d60fcebb4fb0618
  • A
  • 1634915332-9d40381970b5e131
  • C
Share
To invite people, share this page: