Developing the LTV of new customers acquired during the pandemic is critical in 2021. This webinar will explore how retail and brand leaders are doubling down on understanding how these new customers are unique compared to existing customers including those who may be "one and done" and do not merit the same level of investment as higher value customers.
• Zack Abbell, VP, Ecommerce, TULA Skincare
• Andrea Moore, SVP Digital, E-Commerce and Consumer Insights, NEST New York
• Max Lishansky, CMO, Outerknown
• Karen DiClemente, Senior Strategy Director, Listrak
• Moderated by: Scott Silverman, Co-Founder, CommerceNext