It’s a hard fact that digital sales are bringing in ever more revenue for most companies, making IT's role increasingly crucial.

What is the role of IT in future companies? What kinds of ways of working make IT an active driver for digital sales instead of being just a back-office function? As an IT decision-maker, do you have a mutually beneficial collaboration set up with sales?

From business and cost-driven IT toward sales-driven IT. Learn what it takes to make IT a driver of digital sales.

Read more here:
Tuesday November 3, 2020, starting at 3:00 PM EET
  • IT as a sales driver
  • Ways of working for modern IT
  • Key investment and focus areas
  • Challenges, success stories and learnings
Columbia Road
Digital sales consultancy
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