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About
At the end of 2023, Provet Cloud published major research into the evolving role of technology and digital tools in UK veterinary practices.With responses from over 700 vets, nurses and practice managers, our session will provide key findings, insights and opinions from across the veterinary community.

We reveal the current state of adoption of various digital tools, along with attitudes towards technology and its impact on both clinical staff and pet parents.

We also discuss the key challenges associated with technology adoption and what is holding vets back from ‘going digital’. The data in our presentation paints a landscape that continues to grapple with the challenges of outdated systems, unwilling leadership, and the reality that not every digital solution follows through on its promise.

We’ll debunk some of the myths and misinformation surrounding digital tools and show you some prime examples of how they can make life easier for over-stretched practice staff.

The session will be made up of 2 sections. In the first section, Scott will be discussing results of our survey and in the second section, Matt will present a demo of some of the digital tools we reference in the seminar that are currently available.

Presenters
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Scott Goodsir-Smyth
Vice President of Growth, US & UK, Provet Cloud
Scott’s role at Provet Cloud is to build out and lead its UK and US operations, with a focus on providing the best possible product, service and support to our growing client-base on both sides of the Atlantic.
A self-confessed technology geek, Scott has spent his entire career in the technology sector, including more than a decade’s experience in senior, customer-facing roles in high-growth technology companies. An experienced ‘pet parent’, Scott is passionate about the potential of technology as a force for good, and the positive impact it can bring to the world of veterinary care.
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Mathew Wood
Sales Director, UK & Ireland at Provet Cloud
Mathew Wood is Sales Director, UK & Ireland at Provet Cloud. With over 18 years sales experience, including 7 years specialising in veterinary software, Mathew was Provet Cloud’s first UK employee, helping establish the business and grow our UK footprint. Mathew’s knowledge of the veterinary industry plays a vital role in understanding the challenges faced by vets and finding the best solutions within Provet Cloud to make their lives easier.
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