About
It is likely that COVID-19 will have a lasting impact on how your company operates, and how customers engage. With so many people social distancing, interacting with your customers with a responsible and informed strategy is paramount to ensuring their loyalty in both the short and long term.

In this webinar, our panellists will share how to:

Develop data-driven decision-making - segment, target and engage customers to understand and communicate to their needs.

Align with the right channels and touchpoints to improve digital engagement with your customers.

Effectively communicate with your customers and respond appropriately to political/economics escalations.
Presenters
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Ira Krachanovskaya
Growth Hacker, BP
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Gareth Mellor
UK/EU Marketing Director, Kobalt Music/AWAL
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Letizia Marchetti
European Loyalty Manager, Walgreens Boots Alliance
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Sam Tidmarsh
Content Producer, CloserStill Media
Live and digital content editor for eCommerce Expo, Technology for Marketing & ad:tech LDN, at CloserStill Media.
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