Why now is the time for brands to prioritise social strategy

ABOUT THIS WEBINAR

Social media has long moved on from the days of 'wing it and see'; and is now a place where reputations can be built up or damaged through good or bad social engagement.

In a year like no other, organisations have had to transform their communications at speed, with social media becoming the core to all comms. Failure to align social strategy with brand and corporate comms puts brands at risk of being left behind.

Register today to join us on Thursday 5 November for our free webinar 'Why now is the time for brands to prioritise social strategy'

Together with senior social strategists from Google Cloud, LinkedIn and Thales we’ll explore how an effective social media strategy can take your brand from social media chaos to social success.

MEET THE SPEAKERS

- Ryan Visser, Head of Social Media, Google Cloud EMEA

- Tim Cawsey, Communications Director, Thales

- Conor Bolton, Senior Brand Marketing Manager & Social Media Lead EMEA & LATAM, LinkedIn

AGENDA

The benefits of an effective social media strategy
When and how to refresh a strategy
The key elements to a successful strategy
What we can learn from other brands

ADDITIONAL INFO

When: Thursday, November 5, 2020 · 9:30 a.m. London
Duration: 1 hour
Price: Free
Language: English
Who can attend? Everyone
Dial-in available? (listen only): Not available.

FEATURED PRESENTERS

Ryan Visser

Head of Social Media, Google Cloud EMEA

As Head of Social Media for Google Cloud in EMEA, Ryan manages a wide range of digital strategies across numerous countries and territories. By combining influencer programmes, exec comms, paid awareness and demand generation, internal advocacy...

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Conor Bolton

Senior Brand Marketing Manager & Social Media Lead EMEA & LATAM, LinkedIn

As the EMEA & LATAM Social Media Lead at LinkedIn, Conor is responsible for how the LinkedIn brand comes to life across all social media platforms in nine very different markets. His remit also covers all above the line advertising campaigns in...

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Tim Cawsey

Communications Director, Thales

Tim is Communications Director for the Digital Identity & Security business at Thales, a global technology player with 83,000 employees in 68 countries. He has more than 20 years’ experience as a communicator in the B2B Tech sector.

Tim was...

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Kinda Jackson

MD, Digital & Social, Brands2Life

Kinda is digital marketing and communications specialist with over 20 years of experience. A mix of pure play digital, marketing and PR experience allows for a 360° approach to digital, social and content strategies and communications.

Kinda...

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HOSTED BY

Brands2Life
Brands2Life is an award-winning, founder-led, communications agency based in London, Minneapolis, New York and San Francisco with an extensive global capability. In December 2023 we were acquired by Paritee for whom we will become the cornerstone of their new EMEA platform. Our clients range from corporations who are transforming with purpose, industry disrupters and online leaders and the pure tech players who are powering these transformations. Our BETTER STORIES I BIGGER IMPACT approach enables us to deliver exceptional creativity and outstanding results whether it’s a PR programme or a multi-discipline, multi-channel campaign. We run many of these campaigns all around the world, led out of our offices in London and San Francisco. We are global leaders in technology and digital with in-depth expertise in AI, fintech, online leaders, healthtech and cleantech. Outside the tech sector we have experts in business services, energy, financial services, health & well-being and retail & leisure. Our talented team of 100+ are made up of strategists, creative thinkers, media experts, public affairs specialists, marketers, digital and social media gurus, storytellers, developers and content creators with unrivalled depth of knowledge to craft truly integrated campaigns and a commitment to delivering tangible business impact day-in, day-out. To find out more, visit www.brands2life.com

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