WEBINAR DETAILS
  • When
    Add to calendar
  • About
    This BGTV session is introduced by Spiro Morogiannis and hosted by Nick Peyton, our new BG Training Program Manager and BGU Instructor, who delivers a clear, practical roadmap for winning in the independent automotive market.

    You will learn who the independent shops are, how to identify the high-value ones, and the most effective strategies for approaching, presenting, and selling BG services. The session also breaks down which BG products offer the easiest wins and how to quickly spot meaningful opportunities inside any shop.

    Register now and get ready to grow your success in the independent market.
  • Agenda
    • How to audit independent shops to uncover service gaps, growth areas, and packaged service opportunities.
    • How to identify high-value independents and what truly motivates different owner types.
    • Which BG products are the easiest entry points and how to position them.
    • Best practices for training and coaching your shops to improve consistency, build trust, and grow their service sales.
    • How to communicate effectively with various independent shop personalities for stronger long-term partnerships.
    • Included handouts: Oil Service Menus, Shop Audit Sheet, BG Service Calculator, and Canned Job Text
  • Duration
    1 hour
  • Price
    Free
  • Language
    English
  • OPEN TO
    Everyone
  • Dial-in available
    (listen only)
    Not available.
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