Everyone needs a hero and some brands make their mark on the world with one super hero product. If you subscribe to Pareto’s Principle (aka the 80/20 rule) these products will be the workhorse of your business - but designing these products is no small task. They need to be created, launched strategically, and nurtured. A hero product needs to be kept “fit” to remain relevant through updates and animation. A SUPER hero evolves with consumers by addressing new needs and new occasions.
Join us for this not to be missed discussion with the experts behind some of the world’s most sought-after skincare heroes.