About This Webinar
Social media platforms are an important aspect of any online investigation. This advanced class is for you, if you hold the skills to conduct cursory searches but want to be on top of your game with the latest search tools for locating and uncovering social media users and their online content.

In this intermediate to advanced hands-on class, participants will learn how to discover intelligence by investigating popular social media platforms and search engines as well as gain knowledge of new social media platforms on the horizon. During the training, you will review social media pages, learn how hashtags and images can play a role in a case, and identify further leads. Upon completion of this class, field investigators will be able to conduct social media investigations using specialized search engines and conduct a CARA Analysis: Characteristics, Associations, Reputation, and Affiliations.
Presenter
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    Cynthia Hetherington
    President, Hetherington Group
    Cynthia Hetherington, MLS, MSM, CFE, CII is the founder and president of Hetherington Group, a cyber investigations consulting, publishing, and training firm. With over two decades of expertise, Ms. Hetherington is a leader in due diligence, corporate intelligence, and cyber investigations. She is the author of three books on conducting cyber investigations and annually trains over 7,200 investigators, security professionals, attorneys, accountants, auditors, military intelligence professionals, and federal, state, and local agencies on best practices. She shares her expertise in this increasingly data-intensive, cyber focused-world through the publication of an industry newsletter, an online blog, and by hosting the annual OSMOSIS Conference.

    Ms. Hetherington leads national and international investigations in corporate due diligence and fraud, personal asset recovery, and background checks. With a specialization in the financial, pharmaceutical, and telecommunications industries, her cyber investigations have recovered millions of dollars in high profile corruption cases—assisting on the investigations of the top two Ponzi cases in United States history.

    Ms. Hetherington shares her experiences and expertise as a keynote speaker and contributor at women-focused technology events and conferences across the U.S. She is an active member in the Women in Security Forum, the Women’s President Organization, and collaborates with The National Center for Women and Information Technology on drawing young girls into the field. Ms. Hetherington serves as a lecturer and mentor to CybHER.org and RocketGirls at CyberSpace Camps held at the Kennedy Space Center.

    In 2021, Ontic Center for Protective Intelligence honored Ms. Hetherington with the Protective Intelligence Pioneer Award. In 2019, she was honored with the Enterprising Woman of the Year Award by Enterprising Women Magazine and the CybHER Warrior Award by Dakota State University Madison Cyber Labs. Also in 2019, she was shortlisted for the coveted Women in IT New York’s Entrepreneur of the Year Award and named a finalist in the esteemed Ernst & Young LLP New Jersey Entrepreneur of the Year Awards. Ms. Hetherington is a recipient of the Association of Certified Fraud Examiners’ James Baker Speaker of the Year Award.
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