Webinar: Intelligent Offers: How to Drive More Revenue While Protecting Your Brand (Friday 18th July, 9am

Anicca Digital

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Presenter

Ann Stanley

Ann Stanley is the founder and MD of Anicca Digital, with over 18 years’ experience of online marketing. She provides consultancy, training on how to implement this framework across a range of digital marketing channels across Paid, Owned, Earned and Technical media (POET). The technical team at Anicca then provide digital marketing services to implement the strategy.

Darren Wynn

Managing Director

Dan Bond

VP of Marketing

Dan Bond is the VP of Marketing at RevLifter, where he helps brands prove that intelligent offers outperform desperate discounts. With over 15 years of experience spanning technology, biotech, and publishing, Dan has built and scaled marketing functions at companies like Cheetah Digital UK, AeroCloud Systems, and MongoDB.

About

Endless discounting isn’t sustainable, but that doesn’t mean promotions can’t be smart, strategic, and profitable.

In this practical session, Dan Bond, VP of Marketing at RevLifter, will explore how targeted, data-driven offers can increase sales and average order values - without damaging your brand’s premium positioning.

You’ll learn how to:

- Use behavioral data to deliver the right offer to the right customer at the right moment
- Boost conversions and AOV through intelligent personalisation
- Maximise your promotion budget with tactics that work harder—and smarter
- Take inspiration from real-world examples of brands doing it right

Whether you're in ecommerce, marketing, or revenue strategy, this session is packed with actionable insights to level up your promotional approach.

Date: Friday 18th July
Time: 9:00 AM – 10:00 AM BST

Intelligent Offers: How to Drive More Revenue While Protecting Your Brand (Friday 18th July, 9am - 10am BST)