About
In this week's webinar, the two directors at Anicca Digital (Ann Stanley and Darren Wynn), will be discussing how they have been using OKR's (Objectives and Key Results) to radically change the way they (and the senior management team) run the Anicca business.

This webinar will be an interesting mix of theory, practical techniques, what we actually achieved and a general chat on how you can use OKR's to manage your own business (whatever it's size)
Agenda
  • What’s the difference between planning and strategy?
  • The elements of building your business (or marketing) strategy
  • Models and frameworks that you can use
  • How to use OKR’s (Objectives and Key Results) to implement your agreed strategy
  • The role of the leadership team and the rest of your staff to hit your targets
  • Tips and helpful resources
Presenters
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Ann Stanley
Founder and Managing Director of Anicca Digital
Ann Stanley is the founder and MD of Anicca Digital, with over 18 years’ experience of online marketing. She provides consultancy, training on how to implement this framework across a range of digital marketing channels across Paid, Owned, Earned and Technical media (POET). The technical team at Anicca then provide digital marketing services to implement the strategy.
D
darren
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