About
This interactive webinar is designed to equip sales professionals with essential strategies and techniques to cultivate and maintain strong, long-term relationships with clients. This webinar delves into the foundational elements of fostering trust, understanding client needs, and providing exceptional value beyond the initial sale. Participants will explore effective communication methods, personalised engagement approaches, and proactive strategies for addressing client concerns. By emphasising the significance of relationship-building in sales, this webinar aims to empower attendees to drive sustained sales growth by nurturing enduring client connections.
Presenters
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Ann Stanley
Founder and Managing Director of Anicca Digital
Ann Stanley is the founder and MD of Anicca Digital, with over 18 years’ experience of online marketing. She provides consultancy, training on how to implement this framework across a range of digital marketing channels across Paid, Owned, Earned and Technical media (POET). The technical team at Anicca then provide digital marketing services to implement the strategy.
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Angela Padfield
Business Development Manager
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