Production 2.0 is pushing the frontiers of what's possible in movie and television storytelling, creativity, and the production process with a new generation of technology from Supermicro and AMD.

A confluence of new technologies has come to life, powered by advanced chips and servers. Now virtualization not only removes the limitations of physical sets and locations, but aids collaboration and optimizes production workflows and resource utilization. Advances in rendering and storage speeds open up more complex visual effects and speeds up production timelines and time to market.

In this VB Spotlight, leaders from Supermicro and AMD will talk about how new technologies have not only transformed popular franchises but have irrevocably changed how the entertainment industry works, empowering a new generation of creators to leverage the potential of special effects. They'll talk about the way technology empowers art and creativity, and dive into recent film and television examples. Plus, they'll dive into how advances in the technology behind media and entertainment is driving astounding innovation in the media and entertainment industry.
  • Virtualization and collaboration, production workflows, resource utilization, and the limitations of physical sets and locations
  • Advances in rendering and storage speeds, complex visual effects, speeding up production timelines and time to market
  • A look at the way real-time rendering engines can stretch the boundaries of filmmaking
  • And more!
James Knight
Global Media & Entertainment/VFX Director, AMD
James Knight oversees all media and entertainment initiatives for Advanced Micro Devices (AMD) worldwide. He leads the team charged with integrating partnerships with software used in the film industry, including VFX, CGI, physical production, and post-production. Knight and his team also collaborate directly with some of the biggest names in film, television, and digital media. Knight has been working in the film industry for over 20 years, throughout production, post-production, visual effects, and virtual production. He is a member of the Visual Effects Society (VES), a member of the British Academy of Los Angeles (BAFTA), where he served on the board from 2010-2016, and a member of the Oscars/Academy of Motion Picture Arts and Sciences (AMPAS).
Erik Grundstrom
Director, FAE, Supermicro
Erik Grundstrom engages with Supermicro customers primarily in visualization and HPC. Not limited by vertical or workload, Erik is a performance enthusiast that utilizes the depth of the Supermicro portfolio to provide optimal solutions and user experience. Erik’s first GPU compute project was deployment of the Tesseract OCR engine in 2005 using GeForce 6800 Ultra and Supermicro P4SPA+ converting paper documents into indexed data for a law practice.
Dean Takahashi
Lead Writer, GamesBeat (moderator)
Dean Takahashi is the lead writer for GamesBeat at VentureBeat. He has been a tech journalist for more than 28 years, and he has covered games for 21 years. He has been at VentureBeat since 2008. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat and GamesBeat Summit conferences. He lives in the San Francisco Bay Area.
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