Senior Director, Event Marketing, Attentive
Natalia has spent over 15 years building inspiring experiential campaigns that move the needle for brands such as Experian, American Express, Facebook, and currently, Attentive, a leading personalized text message marketing platform that serves brands across retail, food & beverage, entertainment, & media industries. In her current role as the head of event marketing, she leads the development, execution, and marketing of first-party events, as well as sponsorship planning and activation of third-party events. Her experience includes developing virtual events on new platforms, as well as hybrid and live events. She is also a co-founder of M2M: Marketers2Marketers, a grassroots community for women in B2B marketing. In her personal time, she loves to travel and explore new countries.