Despite their simplicity, not all HSA programs are created equal, and nor are their results. Many employers struggle to drive outcomes that will best benefit their employees and their business. But solutions to this challenge don’t have to be difficult to implement or deploy.

In this session, you’ll learn how to improve your HSA program results with simple updates to your strategy and execution. And as we move forward from the pandemic, the timing of these improvements couldn’t be better!

We’ll cover:

The top plan design elements to improve your healthcare benefits strategy for 2021 and beyond.
Simple steps for easy deployment of these elements and measurement of the results.
How to deliver excellent outcomes for your employees’ retirement readiness and their health and wealth engagement.
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    Rebecca Moore
    Managing Editor-Digital, PLANSPONSOR
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    Kevin Robertson
    Senior Vice President, Chief Revenue Officer (CRO)
    Kevin Robertson serves as Chief Revenue Officer with HSA Bank and is responsible for leading the growth strategy and organization at HSA Bank. Kevin has worked for HSA Bank for nearly 10 years and has more than 25 years of experience in banking, insurance and financial services.
    His background covers a variety of sales, business development and operational roles and spans a diverse spectrum of employee benefit services. In addition to his tenure as a banking executive, Kevin was also a self-employed business owner for 12 years, managing a large insurance operation with more than 25 separate agency locations, and was a Financial Industry Regulatory Authority (FINRA) Registered Representative and Principal for eight years.
    Kevin is a recognized expert in the consumer-directed healthcare industry, especially for his legislative and regulatory efforts as an Executive Board Member of the American Bankers Association HSA Council.
    Kevin earned his bachelor's degree from Marquette University.