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WEBINAR ENDED
· 1 hour

Marketing Mentors: Small Business/Non-Profit Marketing 101 - Branding

Friday, December 8, 2017 · 12:00 p.m. · Eastern Time (US & Canada)
About This Webinar

Focusing on Small Businesses and Non-Profits, this course will give you the basic fundamentals of Branding. Business owners and Non-Profit Administrators will benefit greatly from the years of experience the presenter, Kathleen Schechner, has with working with these types of organizations as well as large corporate giants such as General Electric.

This Webinar will cover the following:
-Small Business/Non-Profit Differences​
-Purpose of Branding​
-Brand Positioning​
-How's Your Brand Holding Up?​

30 Minutes will be dedicated to a Question and Answer session offering practical advice to all attendees.

Agenda
  • marketing
  • small business
  • non-profit
  • Branding
Who can view: People who attended the webinar only
Webinar Price: $29.00
Webinar ID: ce0751eeb373
Featured Presenters
Webinar hosting presenter Kathy Schechner
President and CEO
Kathleen has dedicated her career to helping numerous organizations connect successfully to their target audiences. From developing and implementing customer relationship management strategies to the successful use of social media marketing to increase awareness and visibility, Kathleen’s leadership in marketing and communications spans two decades across multiple industries. She has successfully built brand messaging, worked with CEO’s on internal communication strategies, and enhanced community engagement through social media–all the while honing her skills in content creation, writing, public and media relations, and photography to provide a multi-media, multichannel approach to marketing efforts. She brings a keen understanding of how to align talent development, engagement, and training with an organizations’ business goals. In Marketing Mentors, Kathleen marries her career experience with her life-long passion to teach, putting a strong focus on using technology effectively to increase efficiency. She is investing her energy into teaching small business owners and non-profit organizations to learn how to achieve marketing success on their own. Kathleen’s motto, “It’s not rocket science. It’s just marketing.”
Attended (4)
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