Traditionally, on-page SEO and translation are treated as two completely separate processes but employing an SEO-localisation, or SEO-friendly translation strategy can result in big cost and time savings, as well as delivering higher traffic, rankings and a great user experience.
Professionally-translated, quality copy, which also reflects how and what your audience is actively searching for, will meet the needs of both user and search engine and increase your chances of success.
Webcertain’s combined expertise in SEO and localisation has allowed us to develop an approach to website localisation that seamlessly integrates search engine optimisation and translation. In this webinar, we’ll look at the benefits of adopting that approach, the various workflows you can utilise and share some success stories for how it works in practice.
Agenda
What is SEO-Localisation?
How SEO-localisation works
The evolution of an SEO-localisation workflow
How to build your localisation quality assurance toolkit
Lessons from winning brands: localisation success stories
Business Solutions Manager & Team Leader - Webcertain
Anna is a multilingual international digital marketing & translation expert. Familiar with a variety of industries, including travel, education and software, and a wide range of digital channels, Anna ensures that all clients' international...
Neilkriss is a Business Solutions Executive at Webcertain, specialising in translation. He has years of experience in business process outsourcing and consulting, working with clients in the manufacturing, engineering, technology, finance and...
Welcome to Webcertain webinars!
We specialise in international digital marketing and here you will find in-depth webinars to help you get a deeper understanding of each target market and the unique opportunities and challenges they present.