A talk by Alicia Dunams. In this session you'll discover the 5 proven and easy steps to write a bestselling book. You'll also learn 3 strategies for creating an effective book title (why readers will judge your book by its cover - and title too!), 7 surefire ways to generate leads, engage clients, and boost sales by leveraging your books, and the 1 thing that's REALLY keeping you from writing a book (and how you can instantly overcome it).