Techweek KC

Throughout Laura’s nearly 20-year career, she’s been focused on creating meaningful content and digital experiences that connect people and brands. Laura's specialties include strategic content visioning, cross-channel digital strategy, organizational strategy and governance, business case development, competitive assessment and strategic communications.

CEO, Two West

Founder/CEO of Two West, Inc., a retail marketing firm that helps major brands create deep customer engagement via digital expression, environments and experiences. Leads WaveMaker Labs, a go-to-market accelerator for early stage companies with innovative business models and products. Recently named to the Techweek 100.

Vice President, Influence & Co.

Ryan O’Connell is the Vice President of Influence & Co., a company specializing in extracting knowledge to create and distribute content that fuels companies’ executive branding and content marketing efforts. In less than three years, Ryan has grown Influence & Co. into one of the largest providers of high-quality expert content to the world’s top publications.

Director of Content Strategy, MMGY Global

Allison specializes in content marketing strategy, management and execution for a number of brands in and out of the travel industry. She creates content marketing plans, manages new and repurposed content efforts and deploys content cross-channel. Allison's client portfolio includes brands such as Marriott, Visit KC, Monte Carlo Resort & Casino, and Visit Europe.