Noelle Reno
Head of Digital, Bacchus
Noelle has had an unconventional career path across retail, entertainment and digital. Existing her first brand at the age of 26, Noelle has a passion for building brands that answer to a consumer want.
In 2015, she founded an e-commerce video platform powered by YouTube stars which was a first mover in the social selling space.
Noelle is now Head of Digital at Bacchus, a mid-size creative and brand agency, with offices in London and NYC. Her team runs paid, owned, and earned activity for a variety of lifestyle brands.
The agency is funding and incubating a start-up conceptualised by Noelle which tackles the problem of tracking and optimizing influencer marketing. This practice Noelle calls Influencer Performance Marketing which she believes will define the maturation of the industry.
In 2015, she founded an e-commerce video platform powered by YouTube stars which was a first mover in the social selling space.
Noelle is now Head of Digital at Bacchus, a mid-size creative and brand agency, with offices in London and NYC. Her team runs paid, owned, and earned activity for a variety of lifestyle brands.
The agency is funding and incubating a start-up conceptualised by Noelle which tackles the problem of tracking and optimizing influencer marketing. This practice Noelle calls Influencer Performance Marketing which she believes will define the maturation of the industry.