BigMarker AI empowers webinar and event producers to generate advanced audience insights, automate follow-up actions, and deliver actionable data to commercial teams.
Marketing teams can define their own lead scoring models based on the factors that matter most to their business. Scoring factors can include data from registration fields, attendee activity (chats, Q&A, poll + survey responses, CTA clicks, etc.) from the current and all past sessions, as well as data from previous interactions with each contact delivered via the CRM/MAS integration.
Share AI-generated summary notes via your CRM/MAS integration to update AE/CSMs of new activity. Summary notes can include poll responses, Q&A submissions, and chats, so contact owners can leverage engagement data to inform messaging for future touchpoints. Summaries highlight key statements of intent and other signals that contacts communicate in webinars and events.
Follow-up emails can now be tailored to the precise activity of each attendee, including watch time and questions asked. You can send tailored follow-ups based on intent signals. For example, you may send a demo/meeting offer to attendees who have signaled intent, surveys to those you’re still trying to get a pulse on, and the on-demand replay to attendees who left early.
The moment your session ends, chapters appear automatically. Each chapter marks a topic shift or key moment so viewers can jump straight to what matters. You can rename chapters, adjust timestamps, or add new ones with a few clicks. The result is a polished on-demand experience that helps audiences skim, search, and self‑serve on your site or video hub.
Every session is automatically transcribed with natural language processing for accuracy and searchability. Alongside the transcript, AI generates concise summaries that capture the narrative and key takeaways. Paste them into landing pages, follow-up emails, and blog intros, or use them as the backbone for deeper analysis of which topics and presenters drove engagement.
Automatically generate short, polished video clips highlighting the most impactful moments from your event. Quickly repurpose key moments for email recaps, marketing pages, and other content, without waiting weeks for manual production.