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Tracey McCormack
Sales Manager, FOX Media
Tracey is a media and sales industry veteran with over 25 years of experience in traditional and modern media sales. Her demonstrated expertise spans many facets of the industry including sales strategy and modern selling techniques. Known by colleagues as Tracey Mac, she was the former owner of McCormack Media Services, a modern media, sales and professional skills training firm. Tracey’s firm successfully trained and advised industry leading clients such as Discovery Channel, Hulu, Nielsen, NASCAR, NBC, 20th Century Fox, Time Warner Cable, Telemundo, Sony Pictures TV and many more. Tracey’s vibrant energy and uniquely inquisitive style have positioned her as one of the most sought-after media sales experts in the country. Her commitment to the future of the media industry is exemplified by her more than 28 years as an adjunct professor at UCLA Extension. She has taught more than 1,000 young media professionals in a variety of courses, including “Media Sales in a Cross-Platform World,” which is among the university’s largest and most popular classes. Today Tracey leads and manages a team of sellers at Fox broadcasting company Fox11 as the Sales Manager. Tracey’s responsibilities at Fox include leading and training the “sports sponsorships” sales teams. The team cultivates and sells sponsorships that include; The NFL, NCAA Football, Major League Baseball, NASCAR, Pro Golf Events, the World Series and the Super Bowl.