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Artificial Intelligence (AI) and Machine Learning (ML) are the topics du jour in sales tech today. Practically every software provider touts some form of advanced automation. But there are many misconceptions about AI/ML and how it can be used to drive better outcomes in your sales processes. And for good reason: oftentimes claims of AI/ML features turn out to be little more than clever novelties with some practical but very limited use. What sellers really want to know is how (and when) AI/ML features are going to get them qualified meetings or help them make quota.

In this session, you’ll learn about:

1. Where sales and AI intersect
2. The current state of AI/ML in the sales process
3. What the future of AI/ML-powered sales looks like
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Founder, Salesborgs.ai
Justin Michael has set records over the past decade for full cycle revenue creation in cutting edge AdTech / MarTech and SaaS startups, both as an individual contributor and global team leader (leading teams of field-based and inside sellers). He also received a prestigious 10X Award from a top 20, Tier 1 VC backed, Seattle Startup. Justin was the inspiration behind COMBO Prospecting, an acclaimed sales pipeline methodology used by some of the most successful brands globally. He lives in California where he consults to leading corporations of top of funnel revenue operations.
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SVP, Product Development, SalesLoft
Frank Dale is the Senior Vice President of Product at SalesLoft. Prior to that he was the CEO and co-founder of Costello, which was acquired by SalesLoft. He has served as either CEO or COO at several investor backed software companies including Compendium, which was acquired by Oracle. Frank has been quoted or interviewed by numerous publications including Fast Company, Marketing Sherpa, Chief Marketer, and the Indianapolis Business Journal.Frank is a frequent speaker about entrepreneurship, team/individual performance, go-to-market strategy, and leadership at conferences around the country. In 2013, he was selected as a ""40 Under 40"" recipient by the Indianapolis Business Journal. He also writes about the best ways to set and hit goals, find motivation, and use your time effectively based on the latest research from neuroscience and psychology.He is a graduate of Valparaiso University where he earned a BA and an MA with a concentration in ethics and received an MBA from the Kelley School of Business at Indiana University.
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