W Edwards Deming, the famous engineer, once said: “Without data, you are just another person with an opinion.” But with the massive investment today’s average company makes in their tech stack, data–just like opinion–is everywhere.

So how do you use data to inform and influence organisational direction effectively?
Join leaders from Mixpanel, Viber, eToro, and Wise (formerly Transferwise) to learn how they’ve effectively turned insights into product action by influencing their organisations–be it up, down or across teams.

Don’t miss out on hearing:

- Best practices for effectively incorporating data into decision-making.
- How to tackle common challenges related to data culture, processes, and organisational inertia.
- Real-world stories from brands that have successfully translated insights into action.

This episode is sponsored by Mixpanel. For a limited time, members of the Product-Led Alliance community get $5,000 USD off Mixpanel's product analytics solution. Visit mixpanel.com/pla and enter code PLA5K to claim your offer.