Leading the botanical way with MartinBauer

Dr. Heiko Spitzbarth, Head of Product Development at MartinBauer is responsible for innovation and leads four development departments focused on tea blends, extracts, flavour, and beverage/food applications. He completed his PhD in food process engineering at the ETH of Zurich.Dr. Heiko won several awards with innovative food developments and was a pioneer in establishing entrepreneurship in his previous roles at M-Industry in Switzerland.He has a deep knowledge in the relationship between food structure, process and property and his passion is to optimise food with natural and sustainable ingredients.

Holger Friedl is Sales Manager, Food Industry at MartinBauer.With almost 30 years of experience in leading positions in R&D /QA /QM and strategic sales, he has key expertise in botanical questions and solutions for the confectionary and condiment industry.Through his successful work as business development director, application manager and development director,Mr. Holger has a worldwide network of experts. The integration of ingredients into current process and product lines is always in the foreground for Mr. Holger in order to generate profitable optimisations of sales and revenues.

Matthias Stein has been supporting the expansion of Martin Bauer into the food industry for several years, providing them with expertise in botanical solution development, positioning these for business development in the food industry and new ways of reaching customers. His overarching goal is to delight consumers with innovative food propositions from natural and sustainable sources.Previously, Matthias has held senior leadership positions in both R&D and Marketing functions across different categories and in multiple geographies of a major FMCG company. Since then, he has advised several global FMCG companies on Innovations and Go to Market Strategies and has also worked closely with entrepreneurs and start-ups. Teams lead by him, have won internal and external international innovation awards. His university education took him from Germany to the United Kingdom, where he now lives with his family south of London.

Jan has a background in tropical agriculture and spent most of his career implementing agricultural based sustainability programs in countries, such as Peru, Vietnam, Costa Rica, Guatemala, Papua New Guinea and others.Having worked almost 20 years in the coffee sector, he joined Martin Bauer 2 years ago and is now dedicated to strengthening supply chains in the botanical sector.