FIRESIDE CHAT: Using Retargeting as a User Acquisition Channel for Food and On-Demand Delivery Apps

App installs have been largely associated with user acquisition within the mobile app ecosystem, even though driving first orders is the most crucial step for on-demand and food delivery apps. In this session, we’ll share first-hand experiences from food delivery app experts on how to best face the challenge of acquiring new users with the right tactics and mobile marketing mix for long-term success.