Keep California Beautiful is a non-profit organization dedicated to alternative waste management, beautification, community networking and outreach.
KCB additionally functions as an umbrella organization that initiates and networks local affiliates in communities across California.
KCB Mission:
Working to ignite individuals, state and local government, community, and corporate responsibility through strategic initiatives and volunteer action to preserve and protect California’s beautiful resources for generations to come.
KCB annually provides resources and support to more than 200 California communities, focusing on cleanup, beautification and enhancement projects. Every Spring the Great American CleanupTM (GAC) is held. Additionally, since the inception of the organization in 1991, KCB and its partner programs have sponsored over 14,372 events involving over 855,958 volunteers, and have collected over 26,238,000 pounds of litter and trash from California’s highways, public lands, waterways and beaches.
During the 2012 Keep America Beautiful Great American CleanupTM our Keep California Beautiful and local affiliates organized over 1,967 events and contributed over 163,726 volunteer hours; removing over 2,116,536 pounds of litter and debris from California’s environment along 1,953 miles of streets and trails and roads.
Keep California Beautiful’s efforts to organize and network caring individuals and organizations provides an outlet for cleanup and beautification.
