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Facing pressure from multiple directions, Facebook, the world’s largest social network, has begun a massive overhaul with long-term implications for marketers. Among the biggest changes is a News Feed update, which shifts the goal of Facebook’s product from serving relevant content to generating “meaningful social interaction.” The update will prioritize content that connects users with their communities, rather than content that users consume passively. In this webinar, you'll learn what this change means for brands.
  • Which types of content best drive meaningful engagement
  • The industries that most benefit from this algorithm change
  • How to create content that thrives within the new environment

Details About the Webinar

Webinar ID: a182a2c297bd

About the Speaker

B Brian Leigh


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