Case Studies of Successful Lead Generation Strategies During COVID-19
Recorded
Wednesday, May 6, 2020 · 1:00 p.m.
ABOUT THIS WEBINAR
During this unprecedented time, we as marketing and sales professionals must continue to connect and engage with our prospects, both existing and new. As you continue to work toward your 2020 marketing and sales goals, learn what lead generation alternative options can still work. This 3-part webinar series will teach you proven strategies on how you can continue critical lead generation, plus nurture existing leads.
This second webinar in our series focuses specifically on the methods and platforms to share your brand’s messages. We will review peer case studies of lead generation strategies that have been successful during COVID-19. These case studies will break down the cost, conversions, and ROI senior living operators are experiencing. We’ll discuss the level of engagement these leads are responding to and in what formats. These new strategies will help your prospects get through this pandemic and provide you with additional communication tools post COVID-19.
AGENDA
Review case studies from industry peers that showcase current lead generation effectiveness
Discuss engagement tools with webinar platforms that build relationships with their target audience
Identify the strongest lead nurturing strategies that support the customer journey
ADDITIONAL INFO
When:
Wednesday, May 6, 2020 · 1:00 p.m.
Eastern Time (US & Canada)
Valerie Whitman is a senior care executive with more than 15 years’ experience in the industry. Specifically, in sales & marketing as well as operations. She worked as a regional director for Benchmark Senior Living and a national senior care...