Are you struggling to cut through crowded inboxes? Consumers expect faster, more personal interactions with the brands they love, and WhatsApp makes that possible. With 3 billion monthly users and 200 million active businesses worldwide, it’s becoming the go-to channel for real-time, interactive conversations that drive measurable revenue.

In this training, you’ll learn why WhatsApp is a must-have in a modern marketing strategy, how it compares to channels like email and text messaging, and the steps to start using WhatsApp in Klaviyo. You’ll also explore how to build the right channel mix for your brand and apply best practices to maximize ROI.

Attend this training if: You’re a marketing manager at a small or mid-market brand already seeing success with email and/or text messaging in Klaviyo, and you’re ready to expand your CRM strategy. 

This session is designed for teams launching WhatsApp for the very first time. You’ll leave with a clear plan to bring WhatsApp into your CRM toolkit, and the confidence to turn it into a high-impact channel for your business!