[Account spotlight] Campaign strategies with Browne Trading Company

[Account spotlight] Campaign strategies with Browne Trading Company

About this event: The account spotlight series offers a glimpse into a featured brand’s Klaviyo account and highlights the unique setup, marketing strategies, and learning opportunities that you can translate to your business.

Event description: Calling all seafood lovers! From caviar to lobster and tuna to scallops, Maine based Browne Trading Company has had your seafood needs covered since 1991. Join Rachel Lapp and Shaelan Donovan, members of Browne Trading Company's digital marketing team, and the Klaviyo team as we dive into their strategic approach to email campaign planning, design, and targeting.

Attend this training if:

• You are operating in the food and beverage industry
  
• You sell luxury goods
  
• You are a small to medium business seeking inspiration for your marketing strategy
  

In this session we will:

• Leave with a better understanding of how to content plan for fluid inventory
  
• Serve up (pun intended) email design tips/tricks
  
• Discover the value of effective campaign targeting
  

Tips for success

• Don’t clam up, share some of your questions ahead of training day, here.
  
• Review Browne Trading Company's website to familiarize yourself with the business