Most AI tools brokerages use today are smart in general but clueless about your business specifically — they don't know your leads, your transaction history, your workflows, or what's actually happening in your pipeline. That gap is why so much AI still feels like a novelty instead of a growth engine. Lofty MCP Server closes it, giving AI a secure way to see and work with the real context behind your brokerage.
Join us for an inside look at Lofty MCP Server and what it unlocks for brokerages. Baylee Rhoades will break down what it is, why it matters, and how it solves the “my AI doesn't know my business” problem for good. Then hear directly from Bobbi Brandt, Broker/Owner of Castle Rock Realty — the #1 brokerage in Juneau County, WI — on how her team closed that gap, what they're learning, and why she's excited about what it makes possible.
You'll leave with a practical look at where brokerage AI is headed, and why your own data may be your biggest advantage yet.
- A clear understanding of why AI tools fall short without access to your brokerage's own data — and how to fix it
- A look at Lofty MCP Server and how it gives AI a secure way to understand and work with your business
- Real-world examples of how a brokerage is already putting Lofty MCP Server to work
- Ideas for what becomes possible when AI can understand and act across your brokerage
Working at the intersection of product, AI, and customer experience, Baylee is passionate about turning real-world needs into practical solutions that create meaningful impact. She brings a collaborative, customer-first perspective to innovation, building strong partnerships and helping turn ideas into solutions that drive real results.
Under her leadership, Castle Rock Realty has become a trusted name in South Central Wisconsin, known for its local expertise, innovative marketing, and exceptional client service. Bobbi is passionate about building a collaborative culture and equipping agents with the technology, training, and resources they need to thrive.
