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About This Webinar

Discover how funeral homes and cemeteries can bring the spirit of Día de los Muertos to life in a way that is both authentic and deeply meaningful. This vibrant webinar will guide you in creating community celebrations that honor tradition, spark cultural connection, and provide heartfelt spaces for remembrance.

Learn how to design events featuring beautiful altars (ofrendas), powerful storytelling, and symbolic rituals that resonate across generations. By embracing this cherished tradition, funeral professionals can forge stronger bonds with their communities and offer a healing experience rooted in love, memory, and shared heritage.

When: Thursday, October 16, 2025 · 2:00 p.m. · Eastern Time (US & Canada)
Duration: 1 hour
Language: English
Who can attend? Everyone
Dial-in available? (listen only): No
Featured Presenters
Webinar hosting presenter
Senior Vice President of Family Services and Marketing | Inglewood Park Cemetery
René Negrete is Senior Vice President of Family Services and Marketing at Inglewood Park Cemetery, where he leads the sales, marketing, and customer experience teams. He inspires his team to deliver best-in-class service for families during life’s most difficult moments. René joined Inglewood Park Cemetery in April 2021 after 12 years in progressive leadership roles at Service Corporation International (SCI). He holds a B.A. in Communication from the University of Southern California and an M.S. in Management and Leadership from Pepperdine University’s Graziadio School of Business. René serves on the ICCFA Board of Directors and as Vice President of Education.
Webinar hosting presenter
Meetings Coordinator (Education) | ICCFA
Hosted By
ICCFA webinar platform hosts ICCFA Webinar Series #45: Altars, Culture, and Community: Hosting a Día de los Muertos Experience That Heals and Connects
Webinars presented by the ICCFA.