Google Analytics Event Tracking
Created by Debra Chipman on June 17, 2020
Wednesday, June 17 at 9:32 AM
We would like to be able to track events in Google Analytics such as when someone registers for a webinar. Currently this tracking is available in BigMarker system but can't see a way to push this same event data into Google Analytics. This means we can't optimise our Marketing channels as we can't see which channels are/aren't driving registrations.