The Power of Pay Later by Fairchild Media Group

About This Webinar

In this digital event, WWD Executive Editor, Alexandra Pastore, shares insights from PayPal with Greg Lisiewski, VP, Global Pay Later, PayPal and other retailers about the growth of buy now, pay later, its role in the online shopping boom, and how retailers are using pay later options to drive both loyalty and adoption with millennial and Gen-Z consumers.

Topics to include:

·Why pay later rose in popularity, and why it appeals to Millennials and Gen Z

·How consumer behavior changed due to COVID-19, and what this means in terms of the demand for cashless transactions

·Sharing the results of recent research into what's driving consumer behavior

·The challenges merchants and consumers face in a crowded field of pay later providers

·And how "buy now, pay later" will further evolve this year

Presenters

Greg Lisiewski

VP, Global Pay Later Products, PayPal

Greg Lisiewski is the VP of Global Pay Later Products at PayPal. In this role he leads the teams responsible for creating choice and flexibility in when and how consumers pay for purchases over time. Prior to his role at PayPal, Greg was founder and CEO at Blispay, a point-of sale financing platform. Greg held operating and leadership roles during 10 years at consumer credit firm MBNA and 8 years at the pay later originator, Bill Me Later, which was acquired by PayPal. Greg has been an innovator in the consumer credit space for 25 years, with a focus on the future of the “buy now, pay later” space.

Greg holds a B.B.A. in Management Information Systems from Loyola University and a M.B.A. in Management from the New York University Stern School of Business. In his spare time, he enjoys spending time with his wife, two daughters, and dog, Roxy.

Ujjwal Dhoot

CMO, DXL

Ujjwal is a DTC, eCommerce and Retail expert obsessed with influencing the optimal customer journey and has spent building engaging customer centric organizations and platforms for over a decade. Having successfully compounded eCommerce business trajectories and managed $10’s of millions in annual marketing budgets multiple times, he strives to keep building fast-growing marketing and product driven organizations. From when a customer first experiences a brand to managing and extending lifecycle, he loves to emphasize the need to change and measure customer behaviors to increase customer lifetime value. He has diverse experience in aspects of direct & digital marketing, retail, eCommerce, business development & advanced analytics.

He is currently Chief Marketing Officer at DXL Group (OTCMKTS: DXLG), the leading retailer of men’s Big + Tall apparel in the United States. In his role, Dhoot drives all aspects of DXL's brand positioning, performance marketing, creative strategy and all elements of lifecycle marketing across the DXL.com business, DXL’s mobile app and across its more than 300 stores, leading digitally to focus on the changing consumer and DXL’s future road for greater growth.

He was previously Chief Marketing and Product Officer at Health E-Commerce (FSAStore), a hyper growth eCommerce company that was acquired by Beecken Petty O’Keefe & Company. Prior to this, he was VP Marketing & eCommerce at Charming Charlie, an Omni-channel retailer with over 350 stores. Here he oversaw the overall marketing and eCommerce strategy including Digital, CRM, Customer Insight, eCommerce and PR functions.

Ujjwal has also held marketing leadership roles at 20x200, an online retailer for limited edition art and at PetCareRx.com, a fast-growing omni-channel retailer for pet medications. In his many roles, he has managed the entire brand, direct and digital marketing driven P&L’s, along with product, business development and customer insight functions.
Ujjwal completed his MBA in Marketing from Syracuse University in New York, and lives in Boston with his wife and son. When he’s not working (remotely), he spends his time exploring the great outdoors.

Alexandra Pastore

Business Reporter, WWD Strategic Content Development

Alexandra Pastore is a business reporter for WWD and Fairchild Media, covering a diverse range of topics from fashion apparel trends and consumer behavior to fashion fintech and the business of beauty.