About
During this On-Demand fireside chat with Jayme Jenkins, Co-Founder and Chief Brand Officer, and Jury Gualandris, Professor at the Ivey Business School (Western University), you will learn about overlooked opportunities in a circular economy and the journey through which firms and entrepreneurs can discover, form and leverage such opportunities.
When
Sun, Jul 3, 2022 · 11:33 AM Eastern Time (US & Canada) (GMT -4:00)
Agenda
  • LEARN about different circular economy practices
  • HEAR how start-ups are leveraging circular economy principles and tools to create economic and environmental value
  • DISCOVER opportunities to advance your circular economy skills and drive successful outcomes for your organization
  • ...and so much more!
Presenters
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Jury Gaulandris
Professor at the Ivey Business School (Western University); Director, Network for Business Sustainability
Dr. Jury Gualandris is NBS’s Director. He is Associate Professor of Operations Management and Sustainability at Ivey Business School. He also works extensively with managers. At NBS, he is focused on creating more community and curated content to “tighten the interface between research and practice to grow and sustain our impact on the most pressing problems in our world.
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Jayme Jenkins
Co-Founder and Chief Brand Officer
Jayme Jenkins is a passionate believer in building mission-driven brands and the magic that happens when purpose and profit intersect. She spent over a decade at L’Oreal leading marketing for brands such as Yves Saint Laurent Beauté, Giorgio Armani Beauty and most recently The Body Shop, where she also led campaigns and corporate activism in Canada.
Living in London, England, Jenkins led body care product development for The Body Shop International, launching over 100 new beauty products, including the brand’s first premium body care range, across 70+ countries and 3,300 global stores.
She began her career at Procter & Gamble, learning marketing from the greats. Jenkins holds an HBA from the Richard Ivey School of Business as well as a certificate in Sustainability – Leading Change and Innovation from the University of Oxford.
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