Innovation never takes the path of least resistance. It is a challenging journey with setbacks, switchbacks, and roadblocks that can make you wonder if you’re even advancing. Luckily, there is a kind of GPS for innovation, offered to you in Rotman’s six-week online Business Design Thinking program.

Under the guidance of business design expert Dr. Angèle Beausoleil, you will master a progression of steps leading to new processes for creative thinking and problem solving. Using the four stages of sustainable innovation, you will move from initiation to implementation, revolutionizing your company’s products, services, and processes. You will learn to approach business problems from a more human perspective by way of the principles of design thinking. Through collaboration, prototyping, experimentation, storytelling, and reflection, you will gain insights into your customer’s pain points and proceed confidently in the direction of thoughtful, effective, and innovative solutions.

Register for this informative webinar to learn more about the upcoming Business Design Thinking: From Insight to Innovation program from the Rotman School of Management.
Sat, Aug 20, 2022 · 9:00 AM Eastern Time (US & Canada) (GMT -4:00)
  • Hear from pioneering thought-leaders
  • Dive deeper into fascinating topics that are changing the world
  • Explore how our multifaceted learning approach will help you create lasting impact
  • ...and so much more!
Dr. Angèle Beausoleil
Assistant Professor of Business Design and Innovation at Rotman School of Management, University of Toronto
Dr. Beausoleil refers to herself as a “pracademic” who teaches design methodologies for business innovation and leads research on organizational innovation process design, navigation, and management. A former communications designer, senior strategist, and innovation lab executive, she applies her extensive industry experience to crafting high impact student-centred learning experiences. At Rotman, Dr. Beausoleil is the Academic Director of the Business Design Initiative, an emerging education and research centre focused on design-led innovation leadership. She also teaches human-centred design, innovative leadership, and creativity to executive, MBA, and commerce students. She has worked on corporate brands such as Starbucks, McDonalds, Sony, The Gap, Telus, and global initiatives such as the 2010 Winter Olympics and the Society of Digital Innovators (SoDa). Prior to Rotman, she taught at the University of British Columbia’s Sauder School of Business and remains a visiting lecturer of Applied Innovation at UC Berkeley’s Haas School of Business. Dr. Beausoleil is Canada’s first PhD to focus on innovation literacy (innovative leadership) using design processes and methods.

Dr. Beausoleil holds a BAA in Communication Design and Commerce from Ryerson University; and the MA in Interdisciplinary Studies (Innovation Intermediaries Studies) and PhD in Innovation Pedagogy from the University of British Columbia.
Anjana Dattani, MBA
Senior Researcher & Learning Experience Designer Business Design Initiative, Rotman
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