Email 101: What Healthcare Marketers Need to Know About Coding

About This Webinar

First, you don’t need to know HTML – you likely have third-party partners who are taking on the technical aspect of email design.

But, second, you do need to understand how programming an email can impact your campaigns. At a minimum, this will help ensure you’re in the know when email is being developed and deployed correctly – and when it’s not.

Developed with the healthcare marketer in mind (i.e., you don’t need to know how to code), this webinar will cover:

• Basics of good email code and impact on deliverability
• Pros and cons of out-of-the-box templates
• WYSIWYG editors and their impact on email delivery
• Render testing and why it’s necessary for every single email

Sign up today for this 30-minute educational webinar led by DMD email scientists.

Who can view: Everyone

Webinar Price: Free

Featured Presenters

Jerrad Rickard

Senior Director, Product Management, Email

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Hosted By

DMD, an IQVIA business

DMD, an IQVIA Business, offers the only authenticated database available that can reach, report, and respond to the dynamic digital behavior of fully opted-in physicians and NP/PA prescribers. Through this database, pharmaceutical marketers, hospitals and health systems, medical societies, publishers, medical marketing agencies, and others have digital access to more than 90% of physicians with email addresses and real-time web activity data that unlocks precision targeting and engagement capabilities across the most influential healthcare audiences.

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