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Email 101: What Healthcare Marketers Need to Know About Coding

Wed, Dec 4, 2019 · 2:00 PM · Eastern Time (US & Canada)
About This Webinar

First, you don’t need to know HTML – you likely have third-party partners who are taking on the technical aspect of email design.

But, second, you do need to understand how programming an email can impact your campaigns. At a minimum, this will help ensure you’re in the know when email is being developed and deployed correctly – and when it’s not.

Developed with the healthcare marketer in mind (i.e., you don’t need to know how to code), this webinar will cover:

• Basics of good email code and impact on deliverability
• Pros and cons of out-of-the-box templates
• WYSIWYG editors and their impact on email delivery
• Render testing and why it’s necessary for every single email

Sign up today for this 30-minute educational webinar led by DMD email scientists.

Who can view: Everyone
Webinar Price: Free
Featured Presenters
Webinar hosting presenter
Senior Director, Product Management, Email
Hosted By
DMD, an IQVIA business webinar platform hosts Email 101: What Healthcare Marketers Need to Know About Coding
DMD, an IQVIA Business, offers the only authenticated database available that can reach, report, and respond to the dynamic digital behavior of fully opted-in physicians and NP/PA prescribers. Through this database, pharmaceutical marketers, hospitals and health systems, medical societies, publishers, medical marketing agencies, and others have digital access to more than 90% of physicians with email addresses and real-time web activity data that unlocks precision targeting and engagement capabilities across the most influential healthcare audiences.
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