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Email 101: The Good, Bad and Ugly of Email Design

Wed, Nov 20, 2019 · 2:00 PM · Eastern Time (US & Canada)
About This Webinar

When it comes to email, there’s more to design than “make it pretty”. Design needs to not only incorporate the appropriate branding, it also needs to accommodate the user experience and expectation.

Design also needs to adapt. Email is not a static channel, and changes to browsers, devices and even ESPs require marketers to revisit email design approaches regularly.

Good design will help ensure healthcare providers, no matter the device, can:

• Open your email
• Read your email
• Click on your call-to-action (CTA)

In this webinar, DMD expert Jacob Aguilar will show you the difference between what works and what doesn’t in modern email design.

Sign up today.

Our Email 101 Series for Healthcare Marketers draws from our Healthcare Email Best Practices training workshop delivered to more than 60 clients across hospitals and health systems, pharma companies and medical associations, and more than 20 agencies in the last two years.

Who can view: Everyone
Webinar Price: Free
Featured Presenters
Webinar hosting presenter
Director, Email Services
With over 12 years of direct enterprise level email marketing, Jacob has tenured experience with the ins and out of email marketing. Jacob has overseen millions of emails sent to all calibers of subscribers, from the traditional newsletter to the highly sophisticated triggered program. If an email strategy, creative or deliverability trend is within the email marketing space, Jacob validates then implements within the market. Jacob currently overseas the DMD Email Marketing team consisting of email deployment, creative services and email deliverability management
Hosted By
DMD, an IQVIA business webinar platform hosts Email 101: The Good, Bad and Ugly of Email Design
DMD, an IQVIA Business, offers the only authenticated database available that can reach, report, and respond to the dynamic digital behavior of fully opted-in physicians and NP/PA prescribers. Through this database, pharmaceutical marketers, hospitals and health systems, medical societies, publishers, medical marketing agencies, and others have digital access to more than 90% of physicians with email addresses and real-time web activity data that unlocks precision targeting and engagement capabilities across the most influential healthcare audiences.
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