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Facebook Live for Journalists

March 22, 2017 at 01:00:00 PM · Eastern Time (US & Canada)
By DigitalEd @ MediaShift (4.4 stars · 5 reviews )
About This Webinar

In the changing world of social media, Facebook Live is the new big thing. Facebook's own algorithm favors this live element, drawing more viewers and followers to your page. But, how can journalists use it effectively to get past the "gimmick" idea and make it something useful for viewers and for journalists? We'll explore some of the best practices to maximize use and effectiveness of Facebook live for journalists and media organizations alike.

Handouts:
- Basic explanation of Facebook live and ideas to incorporate into your newsroom

Who should take this training:
- News managers
- Journalists
- Digital and Social News Managers

About the Instructor:

Melissa Luck is a career journalist who has worked as a reporter, anchor, producer and manager. She has won and been nominated for numerous awards related to TV news features, investigations and continuing coverage. She manages social media for the ABC affiliate in Spokane, Washington and is always looking for ways to advance and innovate across platforms. She's the daughter of a retired journalist, the wife of a morning news anchor and the mom of two budding storytellers. She tweets more than she should.

In Agenda
  • How to use Facebook live
  • Ways for news organizations to use Facebook live to advance daily coverage
  • Using Facebook live to force engagement
  • Facebook live success stories
Categories:
ARTS & CULTURE CAREER EDUCATION & LEARNING PROFESSIONAL DEVELOPMENT
Who can view: People who attended or registered for the webinar only
Webinar Price: $39.00
Featured Presenters
James Buck manages DigitalEd, a series of live online trainings offered by MediaShift, the premier destination for insight and analysis at the intersection of media and technology.
Hosted By
DigitalEd @ MediaShift webinar platform hosts Facebook Live for Journalists
164 reviews
DigitalEd is a series of live online trainings offered by MediaShift, the premier destination for insight and analysis at the intersection of media and technology.
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